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The GoPro X Seoul Project


In reference to the upcoming Olympic Games in South Korea, I teamed up with GoPro, I-Seoul-U and Athlete Nina Gigele to experience the country’s capital. The goal was to produce a short social media clip to share across GoPro’s and the City Government’s online platforms.

7

Days

1

Videos

10

Pictures

210127

Likes

2845000

People Reached

INTERNATIONAL REACH


The photos and videos were published on GoPro’s global channels.

When Seoul was recognized globally through the Olympic Games, GoPro had a great marketing effect and the City of Seoul could use GoPro’s network to get attention to potential visitors.

THE GOPRO VIDEO


Click on the image to watch the video on Facebook

BEHIND THE SCENES


Some impressions from our work with Seoul